Basic SEO for web design
Taking all the steps necessary to optimize a website for the best possible search engine ranking can be difficult. All it takes is a little dedication and knowing how to make sure people can find your website. We know all the ins and outs of SEO and we love to share our knowledge.
Web crawlers
It is important to know how the web crawler works to ensure that you can maximize the visibility of your site. Even if you have launched a beautiful website, if no one can find it, it is useless. Search engines like Google use web applications known as spiders, web crawlers, or bots, to search for web content on sites that are registered with that search engine.
You can submit your site to a search engine to find it or just wait for your web crawlers to find it. Today’s web crawlers will search your page’s meta-content, as well as text, images, and items.
A good starting tip is to keep all of your text near the top of the page. Google search bots will only search for a portion of your content, the text towards the bottom of a web page will likely be overlooked.
Content is king
Search engines don’t focus on his meticulously honed designs. They mainly scan the content. The text contained in each paragraph, title, subtitle, video transcripts, image names, and ALT image names is examined. A page with 1,000 words of unique and relevant content will help rank your site higher than a page without text. This does not mean that you should include nonsense words on the page.
Make sure you have something useful and relevant to add to the site. The text on your site must be original; Even if you decide to create a new site, you should not reuse your old bio or the text about me. This will result in a lower search ranking for posting duplicate content.
Today design and graphics are also important. It is no longer a trend to have a responsive website, it is an industry standard. Any site you create needs to be mobile-friendly as well or else this may result in a lower ranking as well.
Keep clean
Web crawlers use the source code of your website to view content. That is why it is important to have the code organized correctly and to use the best practices for web design programming. Bots don’t respond well to sloppy coding. Try to use external JavaScript and CSS files, as spiders don’t focus as much on these elements.
Keep in mind that SEO doesn’t have to be complicated. It is not a differential calculus, it is just a matter of being diligent and aware of how your website will be indexed and found. It takes a lot of time and experimentation to find what works best for your site. It is recommended to consult a professional and do a lot of research before starting to implement an SEO strategy. These tips are just the beginning, to learn more or consult with one of our SEO experts by contacting us today.
