Why is it important to be an expert guest speaker at a Telesummit? As a featured guest speaker on a Telesummit, you get global access to your niche audience. A Telesummit generally employs a number of experts in niche areas such as health, wellness, business (corporate, small, medium, large), marketing, coaching, personal development, and every other niche imaginable. You are invited to share your experience in a format that gives the audience the opportunity to meet you, learn something from you, and seek you out in the near future for their continued guidance through products, training workshops, training packages, etc. The global exposure and publicity you receive enables your insights and insight to be delivered quickly, impactfully, and far more efficiently than most other marketing methods. Providing value to your audience will increase your credibility, dramatically increase your customers’ email list, and propel you and your message to prominence and fame.
As a Telesummit speaker, you must contribute your “A-game” because the global reach of the world-wide-web and Telesummits gives you greater access to your niche audience and that global audience is made up of people who may know you and / or are familiar with your work and many more who are not. It is important to remember that the audience will not see you; Your voice is of additional importance in an online presentation. Be yourself, be honest, and put a smile (or lightness) in the tone of your voice, even if you are presenting a serious topic. Your emphasis when speaking will guide your audience’s thinking. Be careful with sarcasm or condescending tones, use a voice coach to get the inflection and tone right. Use terminology that your audience is familiar with or provide sufficient explanation for terms or ideas that are new. Practice your presentation until you have the general message “down cold”, know the areas in which you can “improvise” and the points that need to be made. Its general formula is to use your message to guide the thoughts and actions of your audience. With your presentation, you need to engage with the audience, share your story or case studies of the failures and successes of others, and provide solutions or decision-making. Use your words to guide your audience’s emotions, ah-ha moments, and actions. Telesummit presentations that have memorable impact and influence use many ingredients to create the perfect atmosphere to inspire action from the listening audience.
Remember, your audience will lose interest if you get distracted, don’t speak clearly, or go off on a tangent. The audience cannot communicate with you directly, or with each other, nor can it immediately gauge your reaction or understanding to what you are talking about. Your best evidence of how the audience has reacted is through email comments received directly on your website or received by the tele-summit producer (these responses will determine whether you are invited again in the future). Be sure to request that the tele-summit producer forward all emails, regardless of content, that belong to them so that you can make constructive changes to your presentation. Audience reaction can also be determined by the free special offer you make to the audience and the click response you receive. Building an audience is not a gimmick and it doesn’t respond well to gimmicks; Strong, dynamic, well-planned and creatively executed presentations are needed to sell ideas and keep you on the Telesummit producers’ guest list.
Telesummit presentations are more than just an interview or sharing who you are, they convey your experience, educate, motivate and inspire the audience; With these goals guiding your well-planned telesummit interview or workshop, you will gain the personal and professional success and fame that you are striving for.
