have a specific niche
Your niche is what makes your business. What is your niche in a particular category? For example, if you’re a real estate business, your niche might be traditional rentals or short-term leases. The same applies to any category you choose to use. Discover your niche. After that, use keywords and phrases related to that particular niche. Add relevant keyword tags to your site and watch it rank higher on Google.
engaging content
Your site/blog content is helping people understand some of your services. And therefore, the content should not be underestimated. Write compelling, top-notch content for your audience and eventually they’ll buy it. Don’t forget to include keywords in your content, add tags and divide your articles into different categories to make them easier to find. And don’t forget that misusing keywords in an article could have a negative impact on your rankings.
Placement
Your article title, header, and subheadings must have at least one keyword. This helps search engines immediately find your website when certain keywords are searched for.
Building Links and Referrals
When writing an article, there will be times when you need to insert links to other pages on your site. This is to guide your audience so they know where to find certain topics on your website.
When writing content, don’t forget about research. The fact is that most of the niches that are talked about today have already been written by others. So when you research your content from other sources, don’t forget your references. Write your references at the bottom of the page inserting the links obtained from your source materials. Of course, you must write the content in your own words to avoid plagiarism.
While writing an article, if possible, include links to other sites as a place to go for more information or, if it’s hardly related to your niche, for a call to action. And, if you can get other sites to include links to your sites in their content, this creates useful links. And this is an important step in SEO.
regular publications
Just because you’ve written a few topics on your site, don’t think you could just sit back and let some miracle happen. No. The most rewarding thing in the business world is perseverance. Don’t stop pushing, don’t stop writing. Have a regular schedule for posting your article, carve out time to write fresh, engaging new articles from time to time, and watch your efforts pay off.
Meta descriptions for each page
A well-written meta description increases the speed at which your page is clicked on. It doesn’t help you with search engines, it’s for your audience. A well-written one will compel the audience to click on your links and increase website traffic.
